Pen & paper || Antonio Brasko April 04 2014

For the fourth episode of Hypebeast Road Trips in Portland, Oregon,we are joined by art director, designer and brand influencer Antonio Brasko for a special Pen & Paper -- not so much involving pens, nor paper, but rather an art form that bridges art, fashion and design all into one. Joined at his creative studio, Brasko explains in detail the inspiration being the clever Spray Can Project and his creative approach when undertaking such projects. Having worked with a number of influential brands such as EA, Nike, Dr. Martens, and Intel, the streetwear savvy designer lets us in on why he calls Portland home. Check the video above for a special Brasko reiteration of the Hypebeast name.

Pen & Paper || Hing Yeung April 03 2014

Our next Pen & Paper takes a different approach from the customary sketches seen in the past features. Joined by Hing Yeung of Hong Kong Stunt Team, a design studio based out of Santa Ana, California, Yeung translates his craft onto a medium he knows best -- footwear. Yeung first walks us through the steps in turning a concept into a physical product with his more recent collaboration with Hot Wheels and a hot rod inspired kids shoe complete with flame outsole. Taking up the challenge in putting the HYPEBEAST name on a trainer concept, Yeung harnessed a bit of his cultural background along with his passion in architecture and fused them into an adaptation of the city of Hong Kong. With tall buildings, red taxis, and building blocks in mind -- joined by some serious Illustrator and Photoshop skills -- a final rendering was achieved.

Inside Nudie Jeans April 02 2014

The first thing to understand about Nudie Jeans is that the brand is obsessed with its work. We originally learned this with our Essentials segment with founder Joakim Levin, but the Swedish brand embodies the spirit of denim even outside of its product. As a good pair of jeans is defined by its wear -- by accepting its natural frays and distresses as a kind of vintage beauty -- the same can be said for the brand's headquarters in Gothenburg, Sweden. Occupying the top floor of a preserved bank from the early 20th century, Nudie's headquarters perfectly attests to notion that oftentimes, old quality trumps the trend.

Pen & Paper || Kevin Lyons April 01 2014

Hypebeast's latest Pen & Paper sees the work of creative director, designer and illustrator Kevin Lyons. While in Paris for his snowboarding collection with DC Shoes, we caught up with the Brooklyn native to witness the mountainous transformation of his signature monster characters. Joining us for us a walk through the city of Paris along with a quick tag session, Lyons tells of his different approach to artwork and how he got into illustration. Inspired by the French Alps after his trip to DC's Area 43 in Meribel-Mottaret, Lyons' Pen & Paper depicts a group of mountains hanging around and chatting amongst each other. Since the characters used were part of a larger snowboarding collection, it was only fitting that the medium was switched from paper to the surface of a snowboard.

The making of Hong Kong's Neon Signs March 30 2014

As a city that never sleeps, Hong Kong is famous for being lit 24/7 by a sea of brightly colored lights. In this video by Neonsigns.HK, the process and history behind the metropolis’s iconic neon signs is explored through the voices of the masters that craft them. One particular highlight is the intersection of old and new, the relationship between the calligraphers that design the characters used, and the craftsmen that translate ink into bent glass.

Adidas = Pharrell Williams March 27 2014

Air Max Day March 26 2014

In celebration of Air Max day we though instead of just doning the kicks we would come up with a custom print then create our own custom design Soda Pop Agency Air Max Kicks!